Engineering done. What next ?

” 4 Years, 40 Subjects, 400 Experiments, 4000 Assignments, 40000 Hours, a normal human being cannot do it. These super heroes are called Engineering Students. “

Every engineer has some common aspirations for next few years for which they dedicate their time & efforts as investment.

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Career is a very important aspect of every student’s life & choosing a proper stream decides the future of a student when he/she completes 10th std.

But, Indian parents has a very stereotype view for example:

  1. If a student achieves more than 85% in 10th Std final exams, so he/she should opt for Science stream & select

> Engineering ( Diploma | B.E. )

> Medical i.e. Doctors

2. Between 75% to 85% , Commerce studies are best.

> CA

> CS / LLB

Otherwise select Arts as a career path…

Now post completion of Engineering, we decide what to do with our lives. The journey which had began with preschool ends with a degree certificate in our hand.

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But now what, 6 roads have diverged into the woods:

  1. M.S. in USA
  2. MBA from IIM | IVY Leagues | Tier 1 colleges of India
  3. Corporate Job
  4. Civil Services ( IT Government Jobs , UPSC exam i.e. ISA ,etc )
  5. Family Managed Business
  6. Entrepreneurship ( Startup )

Most people prefers M.S. | MBA which includes geeks | nerds who can dictate the Technology & Management world.

Remaining people who opts for Corporate Jobs | Civil Services are people who loves 9am to 6pm job with balanced life i.e. ( social + work ).

And last, very few intend to change the way of living & make the world a better place to live. These are entrepreneurs who takes a pain so that the society can make gains by working tirelessly so that world can relax.

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But in this world of instant gratification where entrepreneurs wants to plant the seed of his efforts so that others can enjoy his fruits. These are the ones who scares the shit out of most of the people but manages to drive past the initial obstacles so that they can change the world forever.

So what are these obstacles ?

Most of them are in our head,if we are able to sort those out then our half the battle will be won.

http://www.entrepreneur.com/article/240592
http://www.success.com/article/the-deadly-fears-of-entrepreneurship
http://www.entrepreneur.com/article/202310
http://www.entrepreneur.com/article/226259

  1. M.S. in The States ( USA ):

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Advantages:

  • Sky is the limit.
  • Earn in Dollars, Spend in Rupees.
  • Learn to become independent.
  • Adapt to foreign culture & lifestyle.
  • Gain deeper knowledge of IT world.

Disadvantages:

  • Miss your near ones.
  • Crisis of Indian food.
  • No guardian’s support.
  • India is loosing brave kids.

2. MBA from IIM | IVY Leagues School | Tier 1 Colleges of Mumbai:

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Advantages:

  • Climb up the ladder of a corporate very faster.
  • Increase in pay scale.
  • Enhances reputation & profile.
  • Easy to find preferred partner for arranged marriage.

Disadvantages:

  • If done from local institute than not worth.
  • It doesn’t guarantees practical exposure.
  • Days are gone when need of hour was hiring MBA’s because nowadays technology has made the process more automated.

3. Corporate Job:

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Advantages:

  • Well known company name on CV can open a lot of doors.
  • Job security & stability.
  • Employee benefits ( Bonus, P.F. ,Sodexo vouchers and many more )
  • Access to wealth of resources.
  • Image Building.

Disadvantages:

  • You are just part of a process.
  • Entrepreneurial spirit is crushed under the weight of bureaucracy.
  • Face regular corporate politics.
  • Frustrations when management make decisions that are inadequate or wrong in the eyes of people on the ‘ cool face ‘.

4. Civil Services ( IT Jobs in Government ):

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Advantages:

  • Pensionable till death.
  • A lot of free time.
  • Survive without any skill.
  • Housing Facility.
  • Free health & education care.
  • Get maximum vacations to spend.
  • Sense of social security.
  • Make extra money.

Disadvantages:

  • Tough to find peers with like minded thoughts.
  • Passive life.
  • No self growth.
  • Very difficult to get placed in government department.

5. Family Managed Business :

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Advantages :

  • Solidarity.
  • Nature plus nurture.
  • Next-gen ingenuity.
  • Organizational structure is simple & co-operative.
  • Trust,authenticity & control.

Disadvantages:

  • Mixed Interests.
  • Traditional way of doing business.
  • Management with sentiments. ‘ In business always be sensible & not sensitive ‘.
  • Communication gap i.e. lack of openness.
  • Rivalry between family members.
  • Lack of business continuity.

6. Entrepreneurship ( Startup ):

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Advantages:

  • Excitement to fly into uncharted territory of skills.
  • Enjoy the roller coaster ride.
  • Undefined job roles.
  • Master of your destiny.
  • Learn how to run bootstrapped & cash-strapped startup.

Disadvantages:

  • It can be scary at times.
  • Low pay scale.
  • Long working hours ( 24 * 7 till series funding raised ).
  • No job security.
  • Always be ready to listen your relatives telling that find a good job for yourself otherwise age will pass & to find a proper match will get difficult.
  • Near ones will pressurize that concentrate on income rather than knowledge.

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*** To work at a startup or to be a startup founder , you need to have a strong heart, good business knowledge, leadership i.e. team management, market research, communication skills, tech savvy, helping nature, growth hacking ideas, finance and many more. ***

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‘ The only way to do great work is to love what you do ‘ – Steve jobs

Stay Hungry Stay Foolish.

Watch Episodes of Shark Tank.

The American TV show features a panel of potential investors, called “sharks,” who consider offers from aspiring entrepreneurs seeking investments for their business or product.

 

 

 

10 Reasons For Joining A Startup

 

10 Reasons to join a Startup:

  1. Heart Pounding Excitement
  • You make new friends of same age & connect with like minded people.
  • You have to wear multiple hats at the same time.
  • Face new challenges everyday.

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2. Work Culture:

  • You work with enthusiastic people & atmosphere is full of positive vibes.
  • You can be yourself unlike corporate world.
  • Employees are more valuable than clients.

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3. Wealth of Experience:

  • There is no clear job description.
  • You have to work like a One Man Army.

Example:

1.Business Development job includes Growth Hacking , Marketing, Sales, Customer Support , R&D.

2.Product Development job includes requirement gathering, designing wire frames, coding web interface/app & testing.

 When joining a startup , don’t ask what position & which role .

Ruchi Sanghvi , Facebook First Female Employee

4. Networking:

  • It’s not just your peers but onsite client exposure.
  • You interact with experts  of Digital Marketing , Ad & PR Agencies, etc.
  • Exposure into the world of investors which includes Venture Capitalist, High Net worth Individuals, etc.

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5. Potential Ownership & Growth:

  • You are expected to take on responsibilities and hold yourselves accountable for meeting deadlines.
  • You become more versatile and productive.
  • You learn how to negotiate, convince & communicate with all kind of people.

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6. No Bureaucracy.

  • There is no hierarchy within the startup.
  • Your ideas, suggestions & feedback have an impact on movers & shakers of your company.
  • There is a clear transparency in the working of organization.

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7. Learn from Innovators:

  • You will always solve real world problem with help of experts.
  • Learn to take every challenge as an opportunity.
  • You will be rubbing your shoulders with serial entrepreneurs.

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8. Perks :

  • You can have equity share 0f a company with founders.
  • Work from home & flexible timings.
  • No dress code, etc..

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9. Exposure:

  • Development of leadership skills through fostering a team environment where interns will work under you.
  • Learning cutting edge tools, software & technologies.
  • Enhancing your knowledge by studying new topics like Internet of Things, Machine Learning, Data/Video Analytic, etc.

Example: Twitter Sentiment Analysis

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10. Live your Dream:

  • Allow to do work in your area of interest that you are passionate about.
  • Don’t Live your life for others.
  • A step closer towards entrepreneurship.

”  Push Yourself because no else is going to do it for you. ”

 

What does social media marketing & digital marketing do for a corporate branding ?

1. Digital Marketing: Need of an hour

” If your Business is not on Internet , Then your business will be out of business ” – Bill Gates

SMM1

//platform.twitter.com/widgets.js

2. Target Audience Measurement:

  • Know your target clients & understand their requirements.
  • Reach to your target customer base.
  • It is categorized under age, gender, profession, income, geographic, etc.
Social Media Marketing for Brands

Social Media Marketing

3.Customers Engagement:

  1. Ask questions with posts and entice readers.
  2. Engage your loyal customers by wishing them on festivals.
  3. Connect as Human Being even though you are a Corporate Brand.

SMM3

4. Know Brand Goals :

It depends on budget & time of corporate to use Social & Digital Media Marketing to promote your brand .

SMM4

To increase your website ranking on ALEXA :

1. Quality Of Image

2. Text should be relevant.

Let’s get connect

www.ananthv.com

www.techdivine.com